M1 Zolaz Battle Unlimited Launch Activation

To mark the launch of Zolaz, M1’s cloud gaming subscription service enabling play anywhere, anytime, on any device, the team designed, produced & executed the Zolaz Battle Unlimited tournament at M1’s flagship store.

The activation delivered high engagement, immersive interactivity, & significantly amplified brand awareness within the gaming community.

Scope of work:
• End-to-End Solutions
• Creative Direction Concept & Content Development
• Spatial Design & Guest Journey Planning
• Interactive Experiential Set Design & Production
• Technical Production & Execution
• Show Choreography & Stage Management
• Media Production